[alus_section_title title=”Our story” style=”text-left” font_size_title=”40″ font_weight_title=”600″]

Our story started  in Belgrade, Serbia in 2014. It all begun one day with thinking what to add into breakfast cereals, because we were not satisfied with what we could found on shelves. Quickly we were introduced into the magical world of dried fruits. 


Our founders were crazy enough to do some kitchen experiments in order to find the best formula for getting the highest quality of dried fruits. That was an awesome experience with great outcome. 


With formula in our hand, we went knocking from town to town, from village to village, from door to door to see who can produce dried fruits with our formula.

Final outcome is that today we have succesfull cooperation with more than 15 small producers, where most of them are exclusively producing under our name and brand. We care about them and we want all of them to grow with us.


Our enthusiasm helped us in reaching more than 20 markets worldwide on 4 continents which made us to one of the leading suppliers of dried fruits from Serbia. Our buyers are retailers, wholesalers, shop owners and industry processors. We are especially proud of the fact that we are pioneers on several markets, such as Japan, Armenia, India and Sout Africa. FruitHub rocks!


Our mission may sound crazy, but we want to make FruitHub the biggest fruitu0026amp;vegetable concern in this part of the world. Apart of dried fruits, we want to create successful cooperation with small producers for fruit fillings, fruit purees, fruit concentrates, compotes, juices and jams, and we are already able to help you with some of mentioned. Working on our mission day by day, sky is the limit!

Raw material

If you came to here, don’t be lazy and continue to read this because it is interesting. Listen to this!

Serbia has the most sunny hours per year in whole Europe with 2640 hours. Spain is on second place with 2591 hours. After goes France, Croatia, Bulgaria.. UK has 1490 sunny hours only, per example. Poor Brits 🙁 

What does this mean? More sun means higher brix or dry matter in fresh fruits, which again means more naturall sweetness and higher quality.

That’s not all. Before 600.000 years half of Serbia was under the Panonian sea. You can’t even imagine how fertile the land is today.

 Therefore, don’t bother with cheap fruits and fruit products from cold and cloudy countries.

Btw, we have our own crops of sour cherries in Northern Serbia. Rest we buy from the fields or cold storage network in Serbia.

[alus_section_title title=”Our products” style=”default” font_size_title=”40″ font_weight_title=”600″]

Check out our products on the link below

[alus_section_title title=”From The Blog” style=”default” font_size_title=”40″ font_weight_title=”600″]

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